| What's it like? |
vi, 264 pages : illustrations ; 22 cm |
| Extra info! |
Includes bibliographical references and index. |
| Helpful notes! |
Front cover includes a lenticular overlay so that the words "Everyone's reading it!" appear over the title when the book is tipped. |
| What's in it? |
Monkey see, monkey do -- A horse of a different color -- Not if they're doing it -- Similar but different -- Come on baby, light my fire -- Conclusion: Putting social influence to work. |
| What's it about? |
Explores the subtle, secret influences that affect the decisions we make--from what we buy, to the careers we choose, to what we eat. |
| Helpful subjects! |
Social influence.
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Influence (Psychology)
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Behavior modification.
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Social choice.
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| Special numbers! |
1476759693 (hardcover) $27.00 |
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9781476759692 (hardcover) $27.00 |
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9781476759753 (ebook) |
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